"DISTINCTIVELY INDIVIDUAL---ANYWHERE"
1913

Anywhere? Yes indeed, but most especially in the urban areas along the US's Eastern Seaboard. Before the First World War, Fatima was America's best selling 15 cent Turkish blend cigarette. Fatima Cigarettes advertising targeted men who loved adventure and who appreciated technology's cutting edge. Ads published in Scientific American Magazine pictured male smokers who wanted to fly, work at jungle outposts, or be a ship's radio operator. These were guys who marveled over the science of moving pictures, building the Panama Canal, or that new Marconi wireless radio being used aboard ships such as the Titanic.
magazine ad



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*NOTE* All images are copyright by James A. Shaw. Reproduction of any kind is strictly prohibited without prior express written consent...